Satisfries
Burger King
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Burger King wanted our help to tell America about their new low-fat fry. A fry called Satisfries that has 40% less fat and 30% fewer calories. They told us it's a pretty big deal, in fact they even said it's one of their "biggest fast-food launches ever". A dramatic statement like that calls for a commercial just as dramatic and over the top.
And yes, It’s me in the beginning of the commercial. By the request of Burger King’s CMO.
Year: 2013
Agency: Mother NY
ECD: Paul Malmström
CD: Bill Moulton
Creatives: Gabriel Blidö, Jonathan Marshall
Director: Sniper Twins